Fjordkraft Netthandel was launched. 150 online stores give Fjordkraft’s electricity customers discounts. Because Fjordkraft has a large number of customers, we are an attractive partner for vendors and brands who would like to give our customers discounts.
Ladestasjoner.no was acquired in March. Fjordkraft has upgraded the website and launched a new app that provides an overview of more than 2,200 charging stations across Norway with a total of more than 10,000 charging points. The app also displays the location and specification of charging stations in the Nordic region.
Digitization. IT is no longer a staff function. The reorganization on 1 April facilitates increased digitization in that the IT and business operations were integrated in the Technology and Production division.
Fjordkraft Mobil was launched on 25 April. We already had a well-known brand, a skilled customer service centre and expertise from the electricity market. For Fjordkraft the path from being an electricity retailer to also becoming a mobile phone operator was short. Fjordkraft’s electricity customers get more value for money with cheap mobile phone subscriptions.
New services for power plants. “Fjordkraftfabrikken” accepted its first external customers. The process and IT system for settling and billing which was developed by Fjordkraft, “Fjordkraftfabrikken,” accepted external customers. There are four local grid companies and electricity suppliers who purchase their settlement and billing services from Fjordkraft.
Increased awareness. More than 50 per cent of Norway’s population mention Fjordkraft unaided when asked to mention an electricity supplier. 95 per cent of the adult population has heard of Fjordkraft.
Fjordkraft has been an advocate of consolidated billing. We sell electricity all over Norway and in 114 grid areas. Fjordkraft has entered into an agreement with local grid companies on consolidated billing, and the vast majority of Fjordkraft’s customers can now pay for electricity and the grid tariff at the same time.
Interest from the UN. The United Nations Framework Convention on Climate Change (UNFCCC) commended Fjordkraft’s Klimanjaro initiative. The goal is to contribute to reduced CO2 emissions by creating a domino effect through imposing climate requirements on the company’s suppliers and creating a market where climate-neutral becomes the new standard.
Increased market share: 19% of electricity customers state that they are customers of Fjordkraft. This is the first time such a high market share has been reported for one electricity supplier in Norway (TNS Kantar Q3 2017).
New major customers. Competition in the tender market is tough. Among the largest public new customers in 2017 was NTNU, whose buildings have an annual consumption of approximately 100 GWh. Tine is a customer with an annual consumption of 364 GWh, and renewed their contract in 2017.
Brand awards. Googles Global Partner Summit in New York presented Fjordkraft on the stage as Best Practice in digital customer insight and marketing. Fjordkraft was one of the five finalists at the Change Awards on Iceland, a forum that recognises the best energy brands in the world. Competitors included Energia, Enel, EON and EDP. EON won.
The wholesale market. Electricity prices in 2017 were higher than in 2016. The average price on the Nordic power exchange in 2017 was 27.43 øre/kWh excl. VAT, compared to 24.97 øre/kWh excl. VAT in 2016.
Norsk Kundebarometer showed that the electricity industry saw negative developments in 2017. Higher electricity prices, negative stories about new electricity meters and uncertainty related to consolidated billing (same invoice for electricity and grid tariff) may have had an impact on Norsk kundebarometer.
Customer satisfaction. Fjordkraft achieved 72.6 points on Norsk Kundebarometer 2017, a decline of 4.5 points from the top score in 2016. This indicates that we have somewhat more satisfied customers than the survey average. The score must exceed 70 points in order for the customers to be characterized as satisfied.
Committed employees. The employees’ identification with the company and how they experience the management and work situation is measured twice yearly. The energy index for permanent employees is at 25.5, - which is an increase on the previous survey. The benchmark for good human capital index is 24.
The Solstrøm electricity contract was introduced. Fjordkraft buys excess production and encourages renewable production by paying extra for solar power produced by private customers.
GDPR. An internal audit project of the status for GDPR compliance was conducted in the latter half of the year. The results are used in the company’s preparations for GDPR compliance.
Stock exchange. On 24 November it was announced that the company's owners are considering listing the company and that the process will be concluded in 2018.
